SEO (Search Engine Optimization)

By creating a website, most companies hope to be discovered by those seeking the services and/or products they offer. This can be done immediately by investing in paid media and reaching this audience with sponsored links in search engine results pages. However, this is a costly strategy, and as research suggests, users place more trust in organic results – those that are not paid for.

Securing a place among the top-ranked pages in organic search engine results is the best way to attract individuals interested in what a company has to offer. Amidst the multitude of pages available on the web, standing out is a challenge that requires careful attention during website development, content production, and Digital Marketing strategies. This collection of practices is known as SEO, which stands for ‘Search Engine Optimization.’

Creating an optimized website guided by SEO best practices means valuing high-quality, well-structured, and relevant content, not just for search engines but also for users. Our ‘aldeões’ are SEO enthusiasts, dedicated to result analysis, and the projects developed by the agency undergo our initiation ritual into optimization, ensuring the initial steps toward a consistent SEO strategy.