Logo Creation – Clube do Vinho

About the project

We worked on creating the logo for the Clube do Vinho (Wine Club) of Reader’s Digest, the company that publishes and distributes Revista Seleções (brazilian Reader’s Digest Magazine version). For the logo design, we incorporated the image of a grape and a graphic element that resembles wood, representing the characteristic barrels in which wine is aged. The font used with serifs conveys tradition, one of the most valued attributes in the wine industry.

The combination of the grape and wood elements, along with the traditional font, reflects the essence of the Clube do Vinho and portrays the appreciation for wine craftsmanship and the overall experience of wine enthusiasts.