Service Company Brand

About the project

Inventure Management, a Brazilian company focused on business development in the oil and gas sector, approached Aldeia to create the name and logo for a new company resulting from their partnership with NeoTech Solutions, an Italian company specializing in valve maintenance and repair services.

During the name creation process for the new company, we explored four other concepts, including the idea of “flow” – representing the smooth operation of valves and equipment – combined with the suffix “it,” which refers to the Italian origin.

The created symbol resembles a stylized “F,” and the chosen colors also reflect the Italian flag. The typography selected for the logo design features a modern and rounded font, conveying a sense of fluidity.